Visualising Indigenous Wisdom: Ecological Consciousness and Pedagogy in Indian Mythological Cartoons

Abstract

Several recent studies have highlighted the significance of indigenous knowledge systems in addressing contemporary societal issues. The interrelationship between the environment and the Indian knowledge system, as expressed through spiritual texts such as the Vedas and the Upanishads, plays a crucial role in fostering environmental awareness among today's children. In traditional Indian joint family structures, these mythological narratives were passed down through oral storytelling practices. However, with the disintegration of these family structures, digital media has assumed this role. Currently, animated cartoons have emerged as a powerful medium for conveying indigenous narratives and instilling moral values in children. These mythological cartoons represent traditional narratives that incorporate ecological lessons from the Indian knowledge system, while also adapting to the demands of modern media and preserving traditional wisdom. The paper explores the pedagogical potential of Indian mythological cartoon narratives as dynamic tools for conveying the values of the Indian indigenous knowledge system, with a particular emphasis on ecological consciousness. It highlights how these cartoons adapt ancient Indian ecological philosophies—where environmental elements are revered as sacred—and translate them into modern visual narratives that are accessible to intercultural and intergenerational audiences. By incorporating theoretical concepts such as ‘companionship’ and ‘parasocial relationships’ from media studies, along with concepts of children’s ‘social learning behaviour’, this paper examines how cartoons can serve as influential conveyors of indigenous values and principles. The study considers several prominent Indian mythological cartoons, including Little Krishna (2009), Hanuman (2005), and The Legend of Buddha (2017).